At a glance: The Up-to-Date label comparison

The comparison of NaTrue’s criteria with those of other labels shows at a glance why a worldwide label for Natural Cosmetics that consumers can trust is needed.

Name	NaTrue	BDIH	Ecocert	Cosmebio	USDA	Soil Association
Background	International label for natural cosmetics. Founded by the pioneers of natural skincare, representing 2/3 of the European market. Criteria are based on the recommendation of the Council of Europe.	Label for natural cosmetics by the Association of German Industries and Trading Firms for pharmaceuticals, health care products, food supplements and personal hygiene products. Criteria are based on the recommendation of the German Federal Ministry of Health from 1993.	French organisation originally for certification of organic agriculture, now also expanded to other consumer products.	French labels for natural and organic skin care. Represents 200 manufacturers.	American label for the certification of organic food set up by the government. Some cosmetic ingredients are certified by this label.	British label originally for certification of organic food, now also expanded to other consumer products.
Heritage	Cosmetics	Cosmetics	Food	Cosmetics	Food	Food
Origin	European	German	French	French	US	UK
Organisation	Association	Association	Certifier	Association	Government	Certifier
Profit/Non-Profit	non-profit	profit	profit	non-profit	non-profit	non-profit
International Label / Certification	yes	no / yes	no / yes	no	no	no / yes
Natural Cosmetic Labels			-	-	-	-
Organic Cosmetic Labels		-
Criteria fully accessible?	yes	no	no	no	yes	yes
Product Group Differentiation	yes	no	no	no	no	no
Only natural or nature identical preservatives	yes	yes	yes	yes	no	yes
Raw materials containing mineral oil (except preservatives)	no	no	Partly	no	Partly	no
Flower water counted as organic for more than the extracted plant amount	no	not relevant	yes	yes	no	no