NATRUE - True Friends of Natural and Organic Cosmetics

Mission Statement

The two pillars on which NATRUE stands:

Participation  and contribution to EU regulatory decision making to ensure the availability of premium Natural & Organic Ingredients and to establish a level regulatory playing field for the international Natural & Organic Cosmetic sector to the benefit of consumers worldwide.

Promotion and development of the NATRUE Label to guarantee the availability of the highest possible quality of Natural & Organic Cosmetics for consumers worldwide

Become a member / The NATRUE Label (copy 1)


What does the NATRUE label mean in terms of product quality? How can consumers benefit from this label?

Visit Consumers


Why should producers of authentic Natural and Organic Cosmetics certify to NATRUE? How does the certification process work?

Visit Manufacturers

Discover the NATRUE product world

Each product certified according to the NATRUE Label Criteria is unique and meets high natural and organic cosmetics standards. Search and surf our product database and find out how each product is certified and what makes it special.

Explore brands

Dr Mark Smith appointed as new Director Gener...

POSTED: 05.07.2016 IN:

The Board of Management of the International Natural and Organic Cosmetics Association (NATRUE) has ...